Sterzing, also known as Fuggerstadt, is located 15 kilometers south of the Brenner Pass in the Eisacktal valley, making it the northernmost town in Italy. Due to its unique location along the Austrian border and surrounded by majestic alpine mountain passes, Sterzing gained great importance as a trading town early on. The well-maintained townhouses, stylish shopping streets, and Gothic buildings make Sterzing one of the most beautiful towns in the Alps. This is why Sterzing is referred to by the inhabitants of South Tyrol as one of the most beautiful town centers in the country. Click here for the most fascinating sights in Sterzing!
Sterzing - a Shopping Experience
For centuries, Sterzing has also been considered one of Europe's most beautiful shopping streets. And even today, Sterzing still offers a diverse shopping experience: the charming bay windows and arcades provide a picturesque backdrop for a shopping stroll. In the medieval alleys, visitors can discover charming boutiques, the finest Italian delicacies, and cozy cafés. The offerings in Sterzing are extremely varied, ranging from Italian designer fashion to traditional Tyrolean craftsmanship. In Sterzing's shopping paradise, visitors will find everything from casual fashion to high-quality tableware, as well as elegant goldsmith pieces and the latest sports and outdoor fashion. Accessories, beauty products, and culinary delights such as speck, Schüttelbrot, and exquisite wines can also be found in Sterzing.
Sterzing Shop Opening Hours
The opening hours of shops in Sterzing unfortunately vary considerably. Since 2012, shops in South Tyrol have been allowed to determine their own opening hours, including Sundays and public holidays, as well as the closing days set by the municipalities. Traditionally, shops in Sterzing remained closed on Thursday afternoons. However, some shops have adjusted their opening hours and are now also open on Thursdays. This includes us at Alplove - here you can find our current opening hours.
Farmers' Market and Sterzl Market
Visitors to Sterzing should definitely not miss the Sterzing Farmers' Market on Fridays from May to October. Farmers from the surrounding area offer a variety of regional delicacies for sale in the town square. Additionally, a fine market takes place every Tuesday morning from April to October at the Sterzl Market.
Southern Wipptal
Outside the town limits of Sterzing, the southern Wipptal offers numerous leisure opportunities. Sports enthusiasts are drawn to the recreational mountain Rosskopf here in every season. High alpine mountaineers can quickly access a variety of tours in the glacier world of the Zillertal Alps from Sterzing.
Those interested in culture should not miss a visit to Reifenstein Castle, which overlooks the valley basin a few kilometers south of Sterzing.
The side valleys of Ratschings, Ridnaun, and Jaufental as well as Gossensass, Ladurns, and Pflerschtal and also the Pfitschertal are popular holiday destinations in both summer and winter.
Conclude your Sterzing visit with Alplove
Sterzing is waiting to be discovered by you. Pack your bags, explore the charming alleys, and let yourself be enchanted by the fascination of the Alps in Sterzing. Make your stay unforgettable by visiting our flagship store in the heart of this enchanting town. Here you will not only find fashion that embodies a love for the mountains, but also a unique souvenir of your adventure in the Alps. We look forward to welcoming you to our store soon and celebrating the beauty of the Alps together.